Class Act

Lootah has a loyal and hard working labourforce.

RELATED ARTICLES: Enpark and Idama FM in lightbulb disposal plan | Wasl renews contracts with FM service providers | Doha eyes three new economic zones to drive growth

The FM sector has grown rapidly since Jamal Lootah joined Imdaad as its CEO from Dubai World in 2007.

Sustainability and environmental concerns now play a large part in the way solutions are delivered and the industry continues to expand as the needs of each client and society in general evolve.

Despite this, Lootah insists there is still a lack of awareness with the end-user and it remains one of the biggest challenges for facility management solution providers today.

Story continues below

Advertisement

FEATURED COMMENT Please click here to comment on this article

“Many property owners, that are non-corporate entities, are still not familiar with the advantages of outsourcing facilities management services and we have to make more effort to boost awareness and educate the public about the new possibilities being offered by integrated FM solutions,” he said.

Imdaad recently integrated its waste management and recycling services including a twin bin system, one for recyclables and another for general waste, at the Palm Jumeirah villas in Duabi and with its multi-bin systems at Imdaad’s shoreline apartments and at the Burj Khalifa, in Downtown Dubai.

It outlined its strategic road map for 2011 recently and will start to focus on more markets outside the UAE, particularly in Saudi Arabia and Qatar, as it expects to boost its revenue by up to 15% this year.

“I have made a significant contribution to a sustainable development strategy for Imdaad, which is based on acquisition of environment-friendly equipment and adopting sustainable practices and techniques across all operations, such as instituting recycling programmes within the company and conducting audits and reviews of Imdaad’s carbon footprint,” said Lootah.

“I have also launched a programme that provides recycling training to clients and corporate partners along with free recycling bins and collection services. I am very passionate about Be’ati, a flagship programme launched in 2009 that raises environmental awareness among school children.

“It is important to educate children at an early stage about the importance of environmental sustainability as this will help develop a deeper sense of responsibility among the future leaders of our society,” said Lootah.

“Our operations have an immediate and direct impact on the environment and the sustainable development of our society, so it is only practical that we incorporate sustainable criteria such as reduction of energy usage, waste management and procurement controls in developing a truly sustainable FM plan for all our projects.

“To deliver sustainable FM services, we make sure all elements in the entire process of developing and implementing services are in accordance with accepted sustainable norms, taking into consideration the environmental and sustainable regulations such as the quality, health and safety standards that are being adopted in the UAE and across the region.”