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Trane says opportunity still knocks in Dubai

by Gerhard Hope on Feb 2, 2010

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Hawley: Regional buyers are increasingly opting for greener AC systems.
Hawley: Regional buyers are increasingly opting for greener AC systems.

While the Dubai market “will stay depressed for several years to come”, the fact is “there are still more new projects here, even today, than anywhere else in the world.”

This is the view of Nigel Hawley, Trane’s new GM for the Middle East, India and Africa.

“I believe 2010 will be just as difficult as 2009, and in some respects more difficult this time around as we all know what to expect now. I believe we will continue to see growth in Qatar and Abu Dhabi, but at lower levels than experienced previously,” said Hawley.

He adds that the company’s core business is likely to stabilise this year, “excluding district cooling and unitary, which are two segments badly affected by the market downturn, especially in Dubai, and I do not expect to see this changing dramatically in 2010.”

Commenting on the latest technology trends, he said: “Even in markets like the Middle East, which are not being driven by legislation, we are seeing increasing interest and demand for newer environmentally-responsible and efficient product ranges.”

This is due to an increased awareness that “the right HVAC system is critical to green building”, says Hawley.

“Last year was particularly exciting and challenging as a result of the US decision to stop producing equipment with R22 from 31 December 2009. This was the catalyst for a massive redesign project, which resulted in Trane introducing more new models in 2009 than we had in the previous 20 years.”

Trane is a member of Ingersoll Rand, and is part of the climate solutions sector, which comprises other global brands such as Hussman, Koxka and Thermo King, among others.

Read the full interview with Nigel Hawley in the March issue of MEP Middle East.

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Recession is part of business. Thorough study of markets, courage to tap opportunities, positive approach irrespective o

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Readers' Comments


PAR BABU (Feb 4, 2010)
Bangalore
India

opportunity knocks in Dubai !
Recession is part of business. Thorough study of markets, courage to tap opportunities, positive approach irrespective of conditions, helps business progressing ! Success mantra ?do things smartly at difficult times to overcome challenges !?


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