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Location: Med Gate Sales Centre
Design: KCA International
Described by KCA International as “a collage of style and proportion”, Sama Dubai’s Med Gate Sales Centre in Tunis, Tunisia, features a rich palette of materials and textures.
Wood and stone are combined with colours more commonly associated with textiles, jewels and precious metals, to create a rich design that blends modern day finishes with age-old techniques.
In the reception lobby, KCA International drew upon Mediterranean influences, combining them with Arabic elements to create a contemporary space that captures the essence of modern Tunisia.
“Taking a simple, recognisable motif, we play with scale and texture to create a destination statement. The introduction of modern materials such as glass and nickel adds a subtle suggestion of the contemporary nature which dictates the first impression of the sales centre,” according to KCA International.
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In the main sales area, Moorish arches and vaulted ceilings in light tones of plaster introduce impressive scale. Decorative elements frame entries and define levels.
Modern grandeur is coupled with intimate spaces and repetition of form, before guests arrive in an open forum defined by vaulted ceilings pierced with sky lights. Multi-faceted lighting fixtures bring decorative detail to the simple volume of the model area.
Meanwhile, ‘dealing rooms’ promote a sense of intimacy. Pattern and relief feature in the flooring, ceilings and wall panels, while furniture relates to the gentle curve theme seen elsewhere.
The VIP area draws upon richness of colour, form and light, translated into a curvilinear room where jewels and beads of silver shimmer behind majlis seating adorned with velvet and silks.
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