A minute of your time...Rossano Mangano

How can products be designed to offer safety and sustainability? Scame Middle East managing director Rossano Mangano explains.

INTERVIEWS, MEP
INTERVIEWS, MEP

How can products be designed to offer safety and sustainability? Scame Middle East managing director Rossano Mangano explains.

What is Scame?

Scame is a worldwide electrical solutions provider that was founded in Italy in 1963. We manufacture more than 10,000 products at our Italian factory. These are made to international standards and exported to 100 countries; we also customise products for local countries.

The wise use of money in terms of creating good infrastructure is fuelling the sales of products with applications in the residential and commercial sectors.

Scame is basically a European company, but we also make products for the USA that have dual-classification, as well as products that meet German, British and European standards.

Which products do you produce for the Middle East?

Our British Standards products are generally sold in Bahrain, Qatar, the UAE, Oman, Iran and Iraq. European Standards products are also sold in Jordan, Syria, Egypt and Lebanon; and to an extent products designed to American Standards are sold in Saudi Arabia.

Our range includes wiring accessories for domestic applications; weatherproof wiring accessories; switch disconnectors/isolators, which can be used for air conditioning units or chillers in high-rise building; industrial plugs and sockets; plus junction boxes.

How long has Scame been operating in this market?

The firm has had a presence in the region for seven years and our regional export office for the Middle East was established in the Dubai Airport Free Zone nearly three years ago. The use of Scame products in the region however, can be traced back more than 20 years.

We look after almost 17 countries from Dubai, including Saudi Arabia, Lebanon, Syria, Iran, Iraq, Oman, Dubai, Qatar, Bahrain, India, Pakistan and Sri Lanka. We also have distributors in each country.

How do your products meet the needs of this market?

Most of our products are plastics-based. International standards define that such products should be able to withstand temperatures from -20°C to 45°C, but as the Middle East regularly reaches outdoor temperatures of over 40-45°C we have upgraded the quality of our materials and have successfully tested our products to meet up to 60°C and in some cases 65°C.


Are any new product launches planned?

In this market, in addition to Scame products we offer the Comelit brand of audio-visual door entry systems. We will shortly be offering a wireless version of this system; the prototype has been made, testing is underway and we expect commercial production to start in six to nine months time.

In our weatherproof wiring accessories range we will offer products that are rated to IP65 and IP66. We are introducing industrial plugs and sockets and are also planning to launch a new range of isolators and metal finish British Standards wiring accessories. All of these products should be available in the marketplace within six to nine months time.

What special features do Scame's products include?

The plastics that we use for our products include a few special features that increase their level of safety and make them more environmentally friendly.

No halogen is included in the plastics. This is important as in the event of fire, halogen produces toxic smoke and people generally die because of suffocation rather than fire. All of our products have passed the British Standards glow-wire test at temperatures ranging from 650-850°C and are proven to be self-extinguishable in case of any short-circuit or fire, which again is an important safety feature.

We make use of high-quality polycarbonate or abs plastics; and for the metal connections we use a phosphorous bronze alloy and silver, which are very good conductors of electricity. All of our switches and sockets meet the Kitemark safety standard.

What potential exists for future growth in the Middle East construction market?

Our compounded average growth sales over the past four years is almost 24%, which is very healthy. This is thanks to a lot of infrastructure spending by the Middle East countries in terms of residential and commercial buildings and we are expecting this trend to continue for at least another five years.

Dubai has become a role model in the Middle East. In the UAE, Abu Dhabi, Ras Al Khaimah and Ajman are also growing very fast; and Qatar, Bahrain, Kuwait, Saudi Arabia and Oman are going ahead with plans for largescale development. These countries are not talking of constructing three or ten towers, the plans are to make mega cities, which will be greenfield projects and need complete infrastructure.

Also, the overall quality of life is improving and the wise use of money in terms of creating good infrastructure is fuelling the sales of products with applications in the residential and commercial sectors.

How is the firm approaching the increased interest in sustainability?

I believe that there is sometimes a bit of confusion over the concept of green building and sustainability.

Our company for many years has undertaken a policy to respect the ambient environment where the factory is by having environmentally-friendly production. This is not easy because you must select the appropriate raw materials and invest huge sums of money in emissions control, for example, by providing filters for the air emissions and water or oil that is used in the production and disposed of as a byproduct. In recognition of this we have been awarded the ISO14,000 certificate.

We also make all of our products from halogen-free materials, which is respectful to human health and the environment as halogens are very dangerous when disposed. This again is a decision that involves higher costs, but we believe in producing quality products with respect for the environment and the consumers.

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