Recycled plastic converted to Ski Dubai clothing
Sweaters made using up to 30 recycled plastic bottles per garment
Ski Dubai is set to carry a special range of environmentally-friendly clothing from DGRADE - a developer of clothes from recycled plastic bottles.
The clothing line is being rolled out with the introduction of sweaters, which have been created using up to 30 recycled plastic bottles per garment.
"With thousands of tons of plastic being thrown into the ocean every year, plastic bottles pose a serious hazard for animals and birds and are a significant cause of environmental pollution," said Omar El Banna, marketing and sales director, Majid Al Futtaim Leisure & Entertainment.
"Since the launch of the Snow Penguins at Ski Dubai program in early 2012, thousands of visitors have been introduced to the Arctic birds and the conservation efforts required to sustain their natural habitat, and Ski Dubai is pleased to expand its awareness drive by encouraging people to make environmentally-conscious decisions that extend to their apparel choices.
"We hope that by promoting initiatives that actively engage in clean up and recycling, we are able to positively contribute towards the preservation of our natural resources," he added.
The range will eventially include t-shirts, jackets, beanies and additional items.
The DGRADE range of clothing uses a special process that involves collecting plastic bottles, washing and sorting them before heating them to produce fibers for yarn production. The yarn is then used in the same way as any other fabric.