Hertz Dayim Equipment Rental opens depot in Doha
Local JV of international rental company builds on success in Saudi with construction kit in Qatar
Hertz Dayim Equipment Rental has opened a depot in Doha and its first location in Qatar, operating under the Hertz Equipment Rental Corporation (HERC) brand.
The move follows a JV agreement between HERC, Dayim Holdings and Phoenix Project Development of the Al-Attiyah Motors & Trading Group, building on the success of the HERC-Dayim in Saudi Arabia.
The HERC Doha location offers a broad range of equipment and tools, including backhoes, skid-steer loaders, straight and articulating personnel lifts, tele-handlers, industrial fork-lifts, 185 CFM to 1600 CFM air compressors, light towers and 50kW-1MW generators, from Atlas Copco, CompAir, Cummings, Doosan, Genie, Himoinsa, JCB, JLG, Lincoln, Miller and Wacker.
“Expansion beyond Saudi Arabia is a strategic objective for Hertz-Dayim Equipment Rental, and Qatar is the right place to begin, given the country’s heavy demand for construction equipment and related services,” explained HRH Prince Khalid bin Bandar bin Sultan, chair of Hertz-Dayim Equipment Rental.
“We are confident that we will replicate the success of the Saudi business across the GCC: We have put a professional and experienced team in Qatar that will reshape the competitive landscape there.”
HERC Qatar’s portfolio of equipment for earth moving, aerial, material handling, power, electrical, and compressed air requirements, is directed toward all the major projects in the country, from the metro lines, sea ports and expressways to stadiums and hydrocarbon-based petrochemical projects.
Hertz Equipment Rental Corporation, a wholly-owned subsidiary of the Hertz Corporation since 1965, operates one of the world’s largest equipment rental businesses, across approximately 350 locations.