Smashing! acquisition completed by UAE's Farnek

Smashing!, which has an annual turnover of $2.7m, will be integrated into Farnek Group company, Hitches & Glitches

UAE's Smashing! will be integrated into Farnek Group outfit, Hitches & Glitches. [Representational image]
UAE's Smashing! will be integrated into Farnek Group outfit, Hitches & Glitches. [Representational image]
(L-R) Markus Oberlin, CEO, Farnek; Leny Day, managing partner, Smashing!; and, James Day, managing director, Smashing!.
(L-R) Markus Oberlin, CEO, Farnek; Leny Day, managing partner, Smashing!; and, James Day, managing director, Smashing!.

UAE-based TFM company, Farnek announced it has completed the acquisition of Smashing! Cleaning Services.

Smashing!, established in the UAE since 2004, has an annual turnover of $2.7m (AED10m) .

Its workforce of 65 skilled technicians manages 2,500 customers across Dubai and Abu Dhabi, such as Emirates, Jumeirah, Etihad, Gargash, Nestle, Arabtec, Serco, and Aldar.

Specialist services offered by the company include air duct cleaning, indoor air quality testing, kitchen exhaust cleaning, water tank cleaning, and pipeline disinfection to the local residential, commercial, and industrial sectors.

Smashing!'s current headquarters in Barsha area will be used by Farnek as a materials and storage facility. 

All of Smashing!'s employees will be relocated to Farnek's head office. 

James Day, currently the managing director of Smashing!, will head Farnek's Hitches & Glitches entity, and will be assisted by Lukas Eigenmann, COO of Farnek. 

Remarking on the development, Markus Oberlin, CEO of Farnek, said: "Smashing!'s specialist services dovetail neatly with our existing proposition – traditional FM, sustainable maintenance, smart home solutions, and SME packages.

"We envisage benefits from the economies of scale this acquisition will offer – that is, a broader range of services for each call out, as well as online access to these new services. 

"The technicians at Smashing! are all highly trained, suitably qualified and are conversant with the relevant local authority certifications and comply with global industry associations and international quality, health, safety and environmental standards, providing synergy with the technical abilities of our existing workforce.

“This new acquisition is yet another milestone for Farnek as we continue to roll out our strategic development plans with the aim of becoming the top FM service provider in the UAE," Oberlin added.

Commenting on the acquisition, Day said: "I believe that being acquired by Farnek will bring all of the advantages of a large quality-focused company to the staff and customers of Smashing!.

"Having 3,500 employees operating throughout the UAE will help to service our customers even more efficiently but with the same highly trained technicians that won’t compromise our unrivalled customer service standards.

“Farnek is the region’s top sustainability consultancy and has a vast amount of experience with energy management programmes, which will provide a great deal of synergy with our own environmental initiatives.

"At the same time through the Farnek and Hitches & Glitches brands, together we can broaden the range of services we can offer," Day added. 

Smashing’s local certifications include Dubai Municipality, Dubai Police, RTA and Emirates Health Services, and Trakhees.

It is also internationally certified by the International Air Duct Cleaners Association, and follows legislation from the Indoor Air Quality Association and National Fire Protection Agency.

 

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