Fleet management service launched by Vodafone

Vodafone Qatar and Qatar Mobility Innovations Center (QMIC) have launched a fleet management service that tracks and monitors vehicle usage and driver behaviour

Ian Gray, CEO Vodafone Qatar (left), and Adnan Abu Dayya, CEO, QMIC at the event. (image The Peninsula)
Ian Gray, CEO Vodafone Qatar (left), and Adnan Abu Dayya, CEO, QMIC at the event. (image The Peninsula)

A telematics fleet management service has been launched in Qatar.

The partnership between Vodafone Qatar and Qatar Mobility Innovations Center (QMIC), the Fleet Management service is designed to track and perform logistics management for companies aiming to improve productivity and address road safety issues.

The facility runs on Vodafone’s Global Internet of Things (IoT) Platform that was launched in Qatar earlier this year, The Peninsula reported.

The main components of the Vodafone Fleet Management service are a QMIC Masarak Telematics tracking device coupled with a Vodafone Global SIM installed in the vehicle.

The Masarak system provides tracking via a computer accessed by the client, through the internet or on a mobile phone, through which event reports are sent to the customer via SMS, e-mail and pop-up signals.

The Vodafone Fleet management service is a telematics service within QMIC’s Masarak system, a locally-built system that applies latest mobility technologies to address Qatar’s needs for intelligent transportation and is supported by Vodafone’s business care team who are available 24 hours to provide the needed customer support.

“We are confident that our global expertise in IoT solutions and in delivering fleet management services coupled with QMIC’s locally engineered innovations and knowledge will eliminate challenges companies in Qatar face in managing their fleet of vehicles. Ultimately this service will improve productivity, improve safety and significantly reduce costs,” said Ian Gray, CEO Vodafone Qatar.

The service is powered by Masarak with real-time traffic data, the most up-to-date GIS layers and the capacity to meet the evolving demands of the local market.

Telematics is already widely used within the construction sector's truck fleets, to optimise productivity and monitor driver behaviour.

Fleet Management solutions deliver faster response times through improved job efficacy and allocation, reducing fuel costs owing to shorter journeys and higher revenues, as drivers can complete more jobs, said the statement from Vodafone.


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