Atlas Copco rebrands its construction business as Power Technique
Sweden’s Atlas Copco rebrands its Construction Technique business area following the sale earlier this year of its road construction equipment division to France’s Fayat Group
Sweden’s Atlas Copco Group has renamed its on-site plant business unit as the Power Technique division — in recognition of its customers’ strong association of the brand with its power (and lighting) products, within its ‘air, power and flow’ product portfolio.
The Atlas Copco unit currently serves multiple customer segments in the construction, industrial, drilling, oil and gas and petrochemical segments.
Its core products are portable compressors, generators, light towers and pumps, but also include handheld pneumatic, electric and hydraulic tools and compaction and concrete products.
The announcement comes following the split off and sale of the group’s road construction equipment division, in March this year, to France’s Fayat Group, as part of efforts by Atlas Copco to streamline its business and refocus on its core business areas.
Andrew Walker, business area president, Power Technique, said: “We will continue to provide on-site power solutions and associated products to thousands of construction sites around the world.”
From 2018, Atlas Copco will also launch a ‘Power and Flow’ subdivision within its broader business area for generators, light towers and pumps. This move will be aimed at accelerate innovation and product development within the segment.
“The power and flow division is to be established with the objective to accelerate growth,” explained Walker. “Creating this division will better reflect the development needs of our portfolio and aligns with the focus and expertise needed for our customers.”
A Portable Air division will also be created to focus more keenly on portable compressors, handheld tools and compaction and concrete equipment.
Atlas Copco’s Power Technique division also provides customised products and solutions for drilling, oil and gas and geothermal exploration applications, among others, according to Atlas Copco.