EMC, Liebherr to supply 200 Mercedes-Benz mixers to UAE customers
Emirates Motor Company Daimler Commercial Vehicles plans to sell 200 Mercedes-Benz Actros trucks, with Liebherr concrete mixers, to UAE customers in 2017
Emirates Motor Company Daimler Commercial Vehicles (EMC Daimler CV) and Liebherr have entered into a strategic partnership to supply Mercedes-Benz Actros trucks, with concrete mixers, to UAE customers.
The partnership is designed to help construction companies across the Emirates deliver on their infrastructural commitments, according to the stakeholders.
Under the terms of the agreement, 200 Mercedes-Benz Actros 8x4 trucks will be mounted with Liebherr 12 CBM concrete mixers.
EMC Daimler CV revealed that 100 of the trucks would be delivered to one of the UAE’s largest readymix companies. The Abu Dhabi-based automotive distributor plans to sell an additional 100 units before the end of 2017.
Bilal AlRibi, general manager of EMC Daimler CV, said: “We are excited about our partnership with Liebherr as we continue to support Abu Dhabi and the UAE reach their visions.
“Our aim is to provide the best vehicles and technology to meet the needs of our [clients’ businesses]. Nothing fits this description better than the Mercedes-Benz brand promice and EMC’s commitment to service excellence,” he added.
Fitted with Daimler’s proprietary FleetBoard technology, the models will use the manufacturer’s ‘Connected Trucks’ concept for vehicle tracking and the measurement of driver performance.
In addition, EMC Daimler CV will provide driver training courses in a bid to enhance on-road safety and operational efficiency.
Markus Mueller, Liebherr’s marketing and sales director, commented: “This strategic partnership with EMC aims to increase our existing mixers to address the growing demand in the infrastructural industry, where comfort, economy, driving dynamics, and variety are concerned. It is also the result of our business expansion strategy in this market.”
Part of Al Fahim Group, EMC is Mercedes-Benz’s authorised distributor in Abu Dhabi.
The EMC-supplied Mercedes-Benz commercial vehicles will come with five-year extended warranties, and five-year, UAE-wide repair and maintenance contracts.