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Dubai's Danube to create 1,500 jobs in India amid expansion push

The news follows the launch of Danube Home's first Indian store in Hyderabad

Danube Group held a ribbon-cutting ceremony for the Indian showroom this month.
Danube Group held a ribbon-cutting ceremony for the Indian showroom this month.

Danube Home will create 1,500 jobs in India after the retail arm of Dubai conglomerate Danube Group opened its first store in the city of Hyderabad amid an international expansion drive.

The company told Construction Week it hopes to open 35 stores in India over the next decade. 

Danube Home wants to launch at least 10 interior design showrooms within the next five years, a period during which the population of India expected to grow, creating huge sales opportunities. India is one of the world's most densely populated countries with 1.3 billion people.

Danube did not say when the next showroom in India will be opened, but it is looking at major cities in the country as it ramps up an expansion programme that will create thousands of new jobs.

READ: Dubai's Danube grows as UAE demand for steel, timber rises

The news comes after Danube Home opened a 5,574m² showroom in Hyderabad, marking its first foray into India at a time when smart city investment is expected to modernise the country's infrastructure and urban structures. 

Located in Sarath City Capital Mall, which Danube Home said is one of the “largest malls” in India, the showroom sells approximately 30,000 interior design products, such as indoor and garden furniture, bathroom fixtures, tiling, and wooden flooring.

Director of Danube Home, Adel Sajan, said the company's entry to India is a “significant step in [its] global expansion plans” which includes Danube Group's efforts to find franchise partners in African countries, such as Ethiopia, Kenya, and Nigeria. 

Sajan said India was projected to enjoy a rate of up to 7% growth in its gross domestic product moving forwards, which means the country may see a “faster expansion of urban population that will trigger the growth in demand for home furnishing products”.

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Construction Week - Issue 745
Jun 30, 2019