BIG 5: PPG introduces Ultra-Cool extrusion coating

Product developed specially for Middle East climate

This is PPG's first year at The Big 5
This is PPG's first year at The Big 5

Industrial coatings manufacturer PPG Industries, has launched its new Ultra-Cool extrusion coating for aluminium composite panels at The Big 5. “The new technology saves 8% to 15% reflected energy over conventional paint coatings,” says MENA marketing director Vincent Allais.

Regional technical manager Ramesh Morabad explains that Ultra Cool has been developed specifically for the Middle East climate, where energy-saving measures in terms of building façades is a key focus of pending ‘green’ building regulations and sustainability initiatives.

Ultra Cool is a silicone-polyester coating, and is available in a variety of colours. The formulation process is proprietary, with the company having established a manufacturing facility in the Jebel Ali Free Zone about two years ago.

“This is the first time we are exhibiting at The Big 5,” reveals Allais. He says that despite the economic downturn and its impact on the construction industry, the exhibition remains the premier venue for companies to introduce new technologies and products.

PPG Industries is a global supplier of paints, coatings, optical products, speciality materials, chemicals, glass and fiberglass. Morabad says the Middle East is an important market for the company in terms of introducing new products such as Ultra Cool.

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