Brazilian firm hunts for distributor

Mengotti concrete mixers draw huge interest on day one

The bright yellow concrete mixers dominating the front of the Brazil country pavilion have been popular
The bright yellow concrete mixers dominating the front of the Brazil country pavilion have been popular

The bright yellow concrete mixers dominating the front of the Brazil country pavilion in the Big 5 concourse area have pulled in an overwhelming draw of interested distributors and construction firms.

Marcos Tamasia, director of Trade Wind Foreign Trade Advisory Services says the interest on day one has been electric. “We have had very interested visitors from all over the Middle East and Africa, and in terms of numbers on the stand its already exceeded expectations.”

Tamasia says trade visitors from the UAE, Iran and Sudan have been dropping by in their droves, interested in the 100% Brazilian made cement mixers on display. “We have been coming for six years and the Big 5 always proves a great way to boost the Mengotti brand regionally and meet new customers.”

The firm says its main target is to meet a network of distributors who can manage its Middle Eastern business. “We don’t want to establish a full sales office in the Middle East, but would rather appoint distributors which can act as a gateway to the Saudi Arabian, Iranian and UAE markets.”

Tamssia adds that export market between Brazilian firms and the Middle East is growing, and that despite a strong domestic market the Middle East is gaining in importance for its construction sector manufacturers. “ For the firms that Trade Winds represents in the Middle East and Africa, the volumes into the Middle East have been steadily been increasing year on year, and we don’t see any reversal of that in the current climate.”
 

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