Outsourcing PMV servicing a must
Middle East mindset change required
PMV companies in the Middle East need to look more closely at outsourcing servicing for their vehicles, an industry insider has claimed.
“The major challenge with servicing over here is the philosophy of some of the companies,” said Matthias Arend, regional sales manager, Liebherr.
“Some companies here tend to try and do the servicing themselves, mainly because they think it will be a big expense if they hire a company to do it. It will cost you more to get Liebherr to do it, but it will be done the following day,” he added.
“It is a question of money and a question of standards, if you do it yourself then you could be waiting weeks for a part and then it will take you longer to fix something. With us the servicing is done properly,” said Arend, speaking at The Big 5.
As well as providing servicing, Liebherr also offers a whole range of cranes for both the construction and oil and gas industries.
“We have big machines, small machines, we provide concrete mixing plants, trucks and pretty much every type of crane,” explained Arend.
The firm revealed that its main reasons for exhibiting at The Big 5 were to meet people operating in the Middle East region and to sign contracts for the Middle East as well.
Liebherr supplies mobile cranes, mainly to the oil and gas industry, although a number of other vehicles are used for the construction sector. Arend revealed that the mobile crane division is one of the more successful in the Middle East. “The mobile cranes side of the business is one of our best divisions here. We have about 1,000 units in this region.”
The main challenge that the company is currently facing is continuing the success of the company. “The challenge is to beat the figures of last year,” concluded Arend.