LG Electronics to enter water-treatment market
LG Electronics enters water treatment as part of sustainability drive.
LG Electronics has announced that it will enter the water-treatment market to help combat global water-supply issues and to move further toward becoming a more environmentally-sustainable business.
The company will invest more than US$400 million over the next decade, with the goal of generating US$7 billion in revenue by 2020, in the process becoming a top ten global water-treatment company. Much of the investment will go toward acquiring the right technology and building up R&D in this field.
“Water affects every aspect of our lives, yet almost one billion people around the world do not have clean drinking water, and more than 2.5 billion still lack the most basic sanitation,” said Young-ha Lee, president and CEO of the LG Electronics Home Appliance Company.
“LG hopes to be able to make a small, but significant, contribution to alleviating this global problem with its commitment to finding solutions through innovation and technology,” said Lee.
LG will concentrate its R&D on developing an advanced membrane filtration system, its core technology and key component of water-treatment solutions. It will also expand its internal capabilities with the additional hiring of membrane filtration experts and process engineers. The company will also be pursuing various types of partnerships, mergers and acquisitions as part of its strategy to expand quickly.
LG will begin with industrial water treatment and expand its coverage into sewage and drinking water treatment. The company eventually plans to enter the business of water treatment engineering and procurement as well as operation and maintenance across the municipal sector.
“The global water crisis is not going to go away by itself – governments, citizens and corporations will all have to work closely together,” said Lee.
“The water business has been growing by an annual rate of 15%, so there is an incentive for companies to invest in finding solutions, but beyond the business, I think this is one problem where LG’s experience and commitment to finding sustainable solutions will be a huge advantage,” said Lee.