Hilton inks deal with Groupe Alliance for flagship hotel in Tunis

Renovation of guest rooms, suites, and public spaces will begin in 2021, with Hilton Tunis Gammarth set to open doors in 2023

Hilton inks deal with Groupe Alliance for flagship hotel in Tunis
Hilton inks deal with Groupe Alliance for flagship hotel in Tunis

NYSE-listed hotel operator Hilton has signed an agreement with Groupe Alliance that will see the Le Palace Hotel in Tunis rebranded as the Hilton Tunis Gammarth in 2023, following an extensive renovation plan.

The renovation of all guest rooms, suites, and public spaces, including the hotel’s F&B outlets will be conducted in phases, starting in 2021.

Once complete, the flagship Hilton Hotels & Resorts Property in Tunisia’s coastal suburb of Gammarth will comprise 296 guest rooms, 25 suites, seven F&B outlets, as well as a 635m2 ballroom, and meeting facilities.

Commenting on the agreement, the vice president of Development at Hilton MENA, Carlos Khneisser, said: “This is a hotel we have been interested in for some time and we are delighted to have found the right partner, with the Groupe Alliance. I look forward to working with Samir Jaieb and his team to deliver an exceptional Hilton product.”

The chief executive officer of Groupe Alliance, Samir Jaieb, said: “This hotel is the start of a partnership with the Hilton Group, we are excited to work with the hotel chain to bring the Hilton name in one of the most prestigious hotels in Tunis.”

Hilton, which operates more than 5,100 hotels around the world, recently marked its return to Morocco with the opening of Hilton Rabat, in the nation’s capital. The hospitality giant has a total of 35 properties open or under development in North Africa.

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